The Dial AgencyCreative from real work
Short videos and stills from your projects, your team and your customers, filmed on a phone where that is enough. People trust a neighbour on camera more than a stock photo.
Facebook and Instagram ads
Facebook and Instagram ads that bring enquiries, not likes.
Most of your future customers are not searching for you today. They are scrolling. Facebook and Instagram ads reach them with a real reason to act now, send them to a page that answers their questions and hand the enquiry to you within a minute. We run the whole chain and report on cost per enquiry every week.
Sound familiar?
- Boosted posts got likes and comments, and not one customer
- Lead forms filled up with people who never answer the phone
- The same two ads have been running for months and cost more every week
- Nobody can say whether the ads brought the last ten customers
What we set up and run for you.
Offers people can act on
One clear reason to enquire this month, in plain Lithuanian, with the price guide or the timeline buyers ask about first.
Lead forms or landing pages
Instant forms for volume, a landing page with qualifying questions for quality. We test both and keep the one that brings customers.
Pixel and Conversions API
Events sent from the browser and the server, so Meta learns from real enquiries and sales, even with ad blockers and privacy settings in the way.
Regions, not the whole country
Campaigns aimed at the municipalities you actually serve, with retargeting for people who visited but did not enquire.
New ads every week
Three to five variations tested at a time, winners kept, losers paused before they eat the budget.
How it works: live in about two weeks.
Day 0
Free audit
A five-minute video on your website and your current ads, including what competitors in your region are running in the Meta Ad Library.
Week 1
Offer, tracking, page
The offer, the Pixel and Conversions API, the landing page or lead form and the first batch of ads, approved by you before launch.
Week 2
Launch
Campaigns go live in your regions on a test budget. Every enquiry gets an instant reply, so none goes cold while you are on site.
Every week
Report and improve
Spend, enquiries, cost per enquiry, which ads won and what we test next, in one short message.
What it costs, and what it does not.
- A fixed monthly management fee, agreed in writing after the free audit
- Ad budget paid by you directly to Meta, from your own Business Manager
- Creative production is part of the work, not a separate invoice, unless you want a full film day
- No lock-in after the first 90 days, with 30 days’ notice
When Facebook ads are not the right first step.
- Nobody can answer the enquiries within the day. Meta leads go cold fast; we set up instant replies first, or we wait
- The website loses visitors on a phone. A great ad to a slow page is money thrown away
- You sell something people only buy after a Google search, such as an emergency repair. Then Google Ads comes first
Who this works best for.
Businesses that sell a considered purchase to households or local customers: solar installers, builders and renovators, kitchen makers, clinics, car dealers and schools. The sale takes weeks, so the ads are only the first step; the reply and the follow-up decide who wins the project. That is why we run follow-up as part of the same system.
Questions we get asked.
What budget do Facebook ads need?
Enough to get a readable result in the first month in your regions. We size the test budget in the audit from your market, your average job value and how many enquiries you can handle, and we agree it before launch.
Do I need to appear on camera?
It helps, but it is not required. Customer videos, project photos and a voice over your work also perform well. We plan the creative around what you are comfortable with.
Lead form or landing page?
Lead forms bring more enquiries at a lower cost, landing pages bring fewer but better ones. We usually start with a landing page plus qualifying questions, then test a lead form.
Will you post on our Facebook page too?
Our work is paid advertising, measured by enquiries. We can advise on the page, but we do not sell page administration.
Can I see which ads brought customers?
Yes. With the Pixel, the Conversions API and your sales notes, the weekly report shows enquiries and sales by campaign and by ad.
Want to know what your Facebook ads are missing?
Send us your website. Within two business days you get a five-minute video that shows where enquiries are lost, with three fixes ranked. Free, and yours to keep.