The Dial AgencyCalls with no project behind them
The phone rings with "how much per square metre" and no address, no timing and no budget. Your estimator spends evenings on quotes that go nowhere.
Construction, roofing and renovation
Marketing for construction companies: projects with a budget, not a price list.
The Dial Agency brings construction, roofing, window and renovation companies in Lithuania enquiries that arrive with the project size, the timing and the budget already filled in. A reply within a minute, a quote that is followed up, and a Monday report on what each campaign cost per booked estimate. Start with a free five-minute audit; plans are fixed monthly fees agreed in writing after one call.
What we found on 101 construction, roofing and renovation websites.
Builders are busy on site, and their websites show it. Checked in October 2026 as part of our study of 596 Lithuanian business websites. Your free audit shows where you stand.
97%have no Google Ads tag on the homepage
88%have no Meta Pixel on the homepage
81%offer no way to book a time online
53%show no reviews or ratings on the homepage
Where the customers go missing.
Missed calls on site
The owner is the salesperson and the foreman. Calls come in while the crane is running, and the voicemail is full.
Estimates nobody follows up
You drive out, measure, send a number, and wait. The customer collects two more estimates and picks the one that called back.
Feast and famine
Spring is overbooked, November is empty, and the only lever you know is dropping the price in winter.
Reviews that stay in the van
Happy customers tell the neighbours but never write it down. The Google profile shows four reviews from 2021.
Ads that bring the wrong jobs
A generic campaign brings small repairs across the whole country. The jobs you want, a roof or a full renovation nearby, do not come through it.
What next month looks like.
1
Thursday 20:30, an enquiry
A homeowner fills in your project form: a 160 m² roof, this autumn, budget range chosen from a list. The SMS reply names the person who will call and when.
2
Friday, one call
Your estimator calls people with a real project and a date. The site visit is booked from the call, and a reminder goes out the day before.
3
Monday, the report
Spend by campaign, enquiries, booked estimates and cost per estimate, with the project types listed, so you see which work the ads bring.
How the system works, step by step.
A home project is chosen slowly and nervously. The owner wants to know the price, whether you turn up and whether you have done this before. The system answers all three before your estimator picks up the phone.
- First reply. An SMS and email within a minute, from your company name, saying who will call and when. The form works at 21:00 when your crew does not.
- The project form. Project type, size, address, timing and a budget range. Four questions that remove the price shoppers and give your estimator what they need to prepare.
- Estimate follow-up. Four messages over three weeks after the estimate: the photo of a similar job, the answer to the usual doubts, the date the slot is held until.
- Proof and measurement. A review request after every finished job, and every enquiry tied to the ad or the search that brought it, so budget follows booked estimates.
Three ways to start, from free to full.
Every step is priced in public. What you pay for a done-for-you product is credited toward a plan if you sign within 30 days.
Free enquiry audit
A five-minute video on where your site, ads and Google profile lose enquiries, within two business days. €0.
Growth Audit
An 8 to 10 minute walkthrough of your website, ads and follow-up, a written plan ranked by impact and a 20-minute call. €397, credited toward a plan.
A custom plan
Website, creative, ads and follow-up scoped around your goals and capacity, with a fixed monthly fee in writing after a 20-minute call.
The doubts we hear, answered straight.
"Our work comes through recommendations."
Good. Recommended customers still open your website before they call. The system makes sure the site answers them and the call gets booked instead of lost.
"We have more work than we can do."
Then the system helps you choose better projects and raise prices: the form shows the budget before you drive out, and you call the large projects first.
"We tried Facebook ads and got nothing."
Most construction ads fail after the click: a generic homepage, no questions, no reply for a day. We fix the page and the reply first, then run the ads.
"I do not have time for a CRM."
You get one list, on your phone, with five stages. The messages go out by themselves. Your job stays the same: visit the site and send the estimate.
What happens after you write to us.
Day 0
Free audit
A five-minute video on where your site, Google profile and ads lose project enquiries.
Week 1
Page and form
A campaign page with your project types, real photos, the four-question form and instant replies.
Week 2
Ads and tracking
Search and Meta campaigns for the project types and the municipalities you want, with calls and forms counted.
Every Monday
Report
Enquiries, booked estimates and cost per estimate by project type. Budget moves to the work you want.
Guides worth ten minutes.
Why the first reply wins
What to say in the first message, the three layers of a good reply and how to measure your response time for a week.
Read →Google Ads: when it pays off
When search ads make sense for a small business, when they do not and what a realistic test looks like.
Read →Google Business Profile: how to get more calls
Setup, categories, service areas, photos, reviews and the mistakes that keep you off the map.
Read →Questions we get asked.
Which trades does this fit?
General construction, roofing, windows and doors, facade insulation, heating and heat pumps, kitchens and full renovations. Anything where one job is worth thousands and the owner compares estimates.
Do you replace the lead marketplaces?
You can keep them. The difference is that the enquiries from your own page belong only to you, with the project details attached.
How fast can we start?
The free audit within two business days, the page and the replies within about two weeks, ads as soon as tracking is confirmed.
Do you work with my competitors?
On the first call we tell you who we already work with in your city, before you decide. For the solar enquiry system it is one installer per municipality in writing.
What does it cost?
The audit is free. The Growth Audit is €397 and is credited toward a plan within 30 days. Plans are a fixed monthly fee agreed in writing after a 20-minute call; the ad budget is paid by you directly to the platforms.
What do you need from me?
Photos of real jobs, your prices or price ranges, the municipalities you serve and one person who answers the phone when an enquiry is booked.
More customers from the same enquiries?
Send us your website. Within two business days you get a five-minute video that shows where enquiries are lost, with three fixes ranked. Free, and yours to keep.